la fashion jewelry wholesale Beauty salon gift activities plan

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1. 

   Myrtle

   November 18, 2022 at 8:32 am

   stainless steel jewelry wholesale canada In order to effectively guarantee the level of things or work, it is often necessary to formulate a thorough plan in advance. The plan is a kind of planned document. So do you know how to write a plan to be standardized? Here are the gifts for giving gifts for the beauty salon for the collection and finishing. It is for reference only. I hope to help everyone.
   Gifts for gift salons gift activities 1. Draw the credit card owner and sub -card system to implement the "member memory card" mode
   The method of each member card only needs to add a total of 10%of the amount of the member card value , You can apply for a record card, each member card can handle up to 5 record cards. The holders of the name card can enjoy the same treatment as members, but the number of consumption or validity time is proportional to the face value. The name card can be recharged or overdraft, and the overdraft amount does not exceed 100%of the face value. The overdraft amount is borne by the main card holder. The beauty shop according to the main card consumption amount and the sum of all overdraft quotas to notify the master before the critical limit of the critical limit. Card holders are recharged, otherwise they will be suspended.
   The advantage of this method is that your member can take the beauty membership card as a gift (different from the borrowing of the membership card in the process of use, because it is "borrowing", this is "send", the difference in interpersonal relationships differences in interpersonal relationships Big), you can also expand the number of quasi -members while increasing the cash flow. It is especially useful for customers who think that their own consumption needs are limited but need to do well. Interests will increase, and old members will bring new consumption.
   . Promoting the "women's consumption, men's money" model
   . A denying fact is that the wealth of today's society is more in the hands of men, and they often care for themselves or should The lady is very willing to pay, especially the lady's beauty.
   Guiners can promote the gifts of the member card as a man who gives them to their own hearts (of course, the project must be appropriately packaged and promoted), which expands the customer group and cash flow, and you you It will be found that as long as the personnel and methods of the sales are appropriate, this new customer base is easier to get out of pocket than ladies.
   three, the union of the union, joint promotion
   is to unite the customer's consumption -related clothing, leather bags, shoes, cosmetics, cosmetics and other industries to select one of the suitable one of the industries to form a business Alliance (don't be too far away from the current two beauty shops), as long as customers become members of one of the members, the members of all members of the entire alliance merchant, enjoy the various offers provided by the alliance members, etc., similar to the various bank credit cards Function, but unlike the generalization of bank credit cards, it is more professional and regional concentration.
   This can share customer resources, expand the quasi -customer base, and long -term reducing promotional costs and improving the popularity of beauty shops. This method is not novel, but the results of the operation of multiple cities and industries are very effective, and the characteristics of different people's operations will be different.
   . Drawing on the marketing model of the meeting, using free training and friendship activities to promote membership cards such as members
   The free training lectures such as free beauty, housekeeping, children's education and other free training lectures or children's two stores In the friendship activity, the old members started to lead relatives and friends to participate, slowly expanded the scope, form word of mouth, and promote the brand concepts of the membership cards and other stores in the process. And reputation.
   Gifts for gift salons 2. The purpose and significance of the year -end gratitude meeting of the beauty salon:
   Generally speaking, the beauty salon year -end thank you will have the following purpose:
   1. Thanksgiving customer - —The end of the year is the busy season of various industries, strengthening customers' loyalty in various forms of returning old customers.
   This in a pleasant atmosphere to cultivate the feelings of customers and beauty salons, and promote customers and employees to become friends.
   2. All -customer coverage -A meeting locks 90%of old customers, so that customers are not lost.
   3. Performances double -drive sales, improve the performance of beauty salons, and achieve great performance in a short time.
   4. Consumption upgrade -30 days B passenger hient A, C passenger hike B passenger, through the exchanges of the terminal, guide, educate customers' consumption and healthy beauty.
   5. Publication of new products -the promotion of new products and new projects gives customers freshness.
   6. A large number of new -80%of old customers introduce new customers, retain old customers with various promotional activities, and develop new customers.
   7. Absolute transactions -80%of the old customers, more than 50%of new customers
   8. Employees -employees 'revenue of more than 3 times, which is conducive to team stability, through supervision of the influence of teachers' influence , Strengthen the awareness of sales of beauticians and improve sales capabilities.
   9. Locking the future -80%of customers are firmly locked, huge industry influence, creating a local popularity in the local.
   10. Veritage to the guest -80%of sleeping customers are activated to produce again
   . Various ways of holding the year -end thank -you meeting of beauty salons
   Activity forms: Gala Preferential policies recharge consumption driving crowd draw dinner
   In the form of activity, the entire meeting can be connected in series from various entertainment programs to integrate the preferential, promotion, new products, projects, and other sales content into the game link. Increase interesting and easily achieved sales purposes.
   . The topic of various beauty salons for the year -end gratitude meeting
   Activity themes: Thanksgiving and thank you, membership carnival day, health culture festival, beauty health forum, beauty art festival, and so on.
   . The design scheme of the year -end gratitude of the beauty salon
   (1) The purpose of the main activity: determine the real purpose of the activity and clarify hope. Customer thanks, gratitude conferences, cultural festivals, corporate publicity, expert forums, new project promotion.
   (2) Activity goals: The standards and performance of the activities should be achieved, the image of the store, and the accumulation of customers. Be sure to digitize, standardize, and measure it.
   (3), activity content: The corresponding activity content is formulated according to the theme of the event, which can be a single form or a combination form.
   (4) Methods of activity
   1. Internal publicity:
   (1) Passing banner promotion in the beauty salon store, paste advertisements, and attract customers;
   (2),,,,, 2),,,, to,,, 2),,,, to,,, 2),,, 2),,,,, to,,, 2),,,, to, 2),,,,, to,,, 2),,, 2),,,,, to,,, 2),,,, 2),,,. Beauty artists preach to customers and pass on activity information.
   (3) The annual event plan of the suspension of beauty salons allows customers to make the whole year's event plan in Mingxia store.
   (4) Use the SMS platform to send text messages to customers to inform the customer's activity plan.
   (5) Calling customers and telephone marketing.
   2. External publicity
   (1) Promotion promotion outside the store.
   (2) issue leaflets and invitation letters to publicize.
   (3) Perform online advertising.
   (4) Publicity of advertising media, newspapers, TV radio stations.
   (5) Publicity.
   (6) Publicity of market propaganda staff.
   (5), conference policy
   1. Pre -meeting marketing -determine preferential policies, preparations and target performance in advance.
   2. Marketing during the meeting -formulate conference activities, activities details, and event preferential activities.
   3. Marketing after the meeting -After the meeting, the preferential policies and implementation measures for unappeared customers.
   (6), event participation objects
   The active participants are the following roles: organizers (beauty salons), participants (customers), embodiments (beauty salons, equipment party, audio providers , Performant), propaganda (advertising, radio, reporter, me), supporters (manufacturers, experts, partners).
   (7) Activity supporters
   The active supporters mainly refer to the product supplier of the beauty salon, as well as some friendship party. A good meeting must have the strong support of the manufacturer, and the attractiveness of customers has great advantages.
   (8) The event holding time
   Mestioned year -end gratitude meeting is generally arranged at the end of the year, that is, at the end of December, many people will also arrange for the next year of the next year, or around the Spring Festival, but for the various rows, but for the various rows All kinds of customer activities must be held in various industries, especially some Shang Chao, which will conduct promotional activities in advance. In order to allow customers' money to consume in advance in their own beauty salons, the time is arranged in December and January.
   (9) Materials and attachments required for activities: slightly
   On beauty salon gifts for gifts 3 1. Activity purpose
   The beauty salon year -end thank you will strengthen customer loyalty in the form of old customers, Drive sales and improve the performance of beauty salons.
   The concept of guiding, educating customers and healthy beauty through the communication of the terminal meeting. Reserve old customers with various promotional activities and develop new customers.
   . Activity theme
   The beauty salon 20xx year of gratitude and appreciation meeting
   . Activity time
   20xx year x day to x day day
   4. Publicity method:
   1. The banner is hung outside the store for publicity to attract customers.
   2. The production of the leaflet and invitation letter.
   5. Activity process and content
   (1) Preparation of preliminary preparations
   1. Hosting words
   . Beauty salon owner to speech) (can add guest leadership speech)
   3. Invitation, gifts (more than 100 copies), and invitations activity card.
   4. The production film production of the beauty salon
   5. The clear of all kinds of personnel. (Performing personnel, awarding personnel, service personnel, organization personnel, person in charge, and head of the group)
   6. The venue -related matters. (Time, place, cost, dining matters, accommodation matters, play routes, venue layout, stage sound settings, material and personnel in place)
   7. Time connection. (Sign -in time, meeting time, party time, accommodation time, play time, return time, post -maintenance)
   8. Preparation of program. (Programs can be released inside the beauty salon)
   9. Safety inspection and safety assessment
   (2) Sign -in period and matters
   The sign -in seats are determined to be completed. ) Start, photography is in place, the guests enter the signature in turn;
   The service staff leads the guests to sit in order. Tea children see the opportunity to pour tea, and the owner of the beauty salon will be fully received. (Music switches according to the situation of the guest entrance)
   (3) During the party -the publicity of the overall image of the beauty salon
   The atmosphere is enhanced;
   The introduction of the guests to look forward to the mood, the host enters the venue, the applause stops, the music stops, the lamp is cut in, and the host enters the word.
   (4) Speaking stage of beauty salon owner -a beauty salon manager of appreciation
   beauty salon owners of the beauty salon, music cutting, chasing lamps, quietly applauded, real -time applause, the host finishes speaking, the host enters Essence
   The conference part is over, the meeting is over, the music cuts in, and the music performance is introduced.
   (5) Literary performance phase-. Employee style display
   The art performance, music cut in, lights cut in, and the host enters the venue, resulting in literary hosting words.
   Then the staff of the beauty salon on stage performed the show, so that customers recognized the versatile beautyists and deepened the customer's impression of the beauty artist.
   (6) Starting drawing session
   This lottery is to strengthen interaction with customers, so that customers can actively participate in the event, give back to customers, and let customers feel the intention of beauty salons. It is also a promotional promotion Good time.
   (7) During the dinner stage
   The dinner service personnel are in place, guests and leaders enter the venue, resulting in toasting, dining can be determined according to the situation.
   6. At the end of the year, the customer invitation letter
   respectable customers:
   Hello! The 20xx anniversary of the 20xx anniversary built by beauty salons and companies will invite you to come!
   The 20xx year is about to pass. In order to thank you for your companionship, our store will hold an annual thank -you meeting on December XX. At that time, there will be rich gifts for gifts; Intersection You don't need to pay any effort. As long as you can participate, you will have gifts. The prize is waiting for you to get it! Beauty salons welcome you!
   Gifts for giving gifts for beauty salons 4. Effectively invite customers
   In the month before the event, hang the "terminal meeting" theme banner and publicity poster outside the store, place it in the store The product showcase highlights the brand, and the overall building atmosphere is created.
   Whether it can effectively invite customers to directly affect the success or failure of the terminal. For the beauty salon with a good customer source, we recommend selling invitations, and give off products and service items with invitation letters. One can determine the number of people and reduce the cost burden on the cost.
   is not a good beauty salon for customers. Free delivery invitations are undoubtedly more practical and effective. You can invite customers through old customers to bring new customers or send orders in the community. Generally speaking, inviting customers must also be based on the actual situation of the beauty salon. Whether it is "selling" or "selling", "sending", "sending", "selling", it is necessary to fully consider and implement it.
   . Do a detailed plan
   3 days before the terminal meeting, the list of participation should be basically determined. For the old customers on the participating list, call out the file to fully understand the consumption of customers in the beauty salon. For new customers, we must pay attention to guidance and information based on their feedback: such as age, occupation, etc. to make sales planning as much as possible. Consider the content and creative process of the terminal meeting according to the information summary, and formulate a detailed appreciation plan.
   The main purpose of the beauty salon at the end of the year at the end of the beauty salon is to contact the old customers of the beauty salon to contact the feelings of customers. In actual operations, there will often be these misunderstandings in the end of the beauty salon:
   1. The goal is unclear, and what is really required?
   A many beauty salons when planning and answering the meeting, both expectations can make customers happy and want to promote the sales of beauty salons, but also want to expand the influence of the beauty salon. Nothing is better. A gratitude must have a fixed theme, or a preferential preferential for customers, or beauty projects. With a clear goal, a targeted organization can organize a successful appreciation meeting.
   2. Excessive dependence on the lecturer, the terminal does not mean lectures.
   This thanksgiving will often rely too much on the lecturers. The whole thank you will come down. Except for lecturers, there are no other content support. Such a thank -you meeting does not attract the favor and interests of customers, and the participation is not enough.
   3. The plan is not meticulous, and the details are missed.
   The thank you will consider many details. Specific processes, prepared materials, propaganda methods, venue arrangements, etc., all need to be prepared in advance. Doing details is a necessary factor for the success of the terminal. The audio at the venue is good or bad? Do you invite customers to prepare files? Is the meeting process interlocking? Is the preparations complete? These all require the beauty salon to plan and implement each link.
   4. Insufficient time and intensity of the single promotion or the business color is too strong.
   The successful terminal thanksing will make customers feel comfortable, and it cannot show too strong business colors and make customers disgusted.

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